By Lilia Farach|April 8, 2022
Any sports fan is aware of what goes down in March. That's right…madness. March Madness brings excitement, love, competition, skill, and more to the table, especially in the NIL era,...
By Ashton Grenon|March 31, 2022
Ever since the NCAA announced the name, image, and likeness (NIL) rights, student-athletes across the nation have been able to earn a profit while in college. While this sounds great,...
By Chloe Singer|March 28, 2022
The NCAA's adoption of NIL policy has allowed college-athletes to benefit off their name, image and likeness. Unfortunately, student athletes in non-revenue sports, who do not have the same level...
By Chloe Singer|March 18, 2022
The approval of the Name, Image, and Likeness (NIL) policy has granted student-athletes greater financial autonomy. In recent months, the conversations around NIL have shifted from the business of student-athletes...
By Mary Archibald|March 17, 2022
On July 1, 2021, the NCAA approved a policy allowing student-athletes to earn money through name, image, and likeness contracts, otherwise known as NIL deals. While this new opportunity gives...
By Katie Lever, Ph. D|March 15, 2022
There's recently been some controversy regarding college athletes' name, image, and likeness activity. Some of the deals athletes are signing are organized by boosters and could potentially sway athletes' decisions...
By Celeste Gutierrez|March 14, 2022
Almost every star athlete in college football and basketball have signed endorsement deals ever since the Name, Image, and Likeness legislation went into effect last summer. To no one's surprise,...
By Celeste Gutierrez|March 8, 2022
Almost a full year into the name, image, and likeness era, it seems as though we've seen it all. College football players signing million-dollar deals, female athletes partnering with Gatorade,...
By Celeste Gutierrez|December 22, 2021
There has never been a more exciting time for college athletes. With the name, image, and likeness legislation going into effect earlier this year, college athletes throughout the nation have...
By Celeste Gutierrez|December 21, 2021
Last month, Mikey Williams, a top prospect in the 2023 recruiting class, became the first high school athlete to sign an endorsement deal profiting off his name, image, and likeness....
By Christie Ackendorf|December 9, 2021
**Athlete Interviews are posted every Thursday for recruiting advice, what to look for, and more. Reese is a Junior goalkeeper for the Women's Soccer team at Ohio University. She is...
By Isaac Haney|November 15, 2021
Ben Barton is the Special Teams Coordinator and Defensive Backs Coach at the University of San Diego. He has coached at USD for seven years, and previously coached linebackers at...
By Paramveer Chohan|November 12, 2021
Charles Brockman III is an NCAA All-American 400m hurdler competing for The University of Texas at Austin. Before college, he was one of the best high school hurdlers to come...
By Celeste Gutierrez|November 10, 2021
As most people know, NCAA athletes can (finally) profit off of their name, image, and likeness (NIL). We've seen all kinds of NIL deals – from partnerships with underwear brands...
By Noah Fisher|November 3, 2021
Ga'Quincy “Kool-Aid” McKinstry & Kool-Aid – OH YEAH! An NIL deal like this is only written in the stars. Ga'Quincy McKinstry, who goes by “Kool-Aid,” agreed to a sponsorship with...